When it comes to healthier food alternatives Nathaniel Ru knows exactly what he’s doing. He has created a way for people to get healthy food choices, but he is still walking the line of creating an alternative fast food restaurant. Usually, places that are serving healthy meals are giving people the standard vegetables and salad options. Nathaniel knew with Sweet Green establishment that he wanted to be more than just another salad bar. He has offered consumers things like warm bowls, salads and fruits. He has created a hip and trendy platform that appeals to the young people of today, and that may be the one thing that has made him a success.
Nathaniel Ru has definitely changed the way that people look at healthy food, and he is someone that has definitely putting his mark on the healthy food industry. The sweet Green Restaurant is not located in all cities, but it appears to be one of the most promising ventures for big cities. There are already more than 40 of these Sweet Green locations in New York, and Nathaniel Ru and his crew are picking up steam in other cities like Chicago and Philadelphia.
All of this shows that there is a buzz about the type of healthy food options that are being presented. The obese American citizens are finally realizing that they do not have to be subjected to dollar menus and extra value meals only. They have a chance to eat something that is healthy and delicious, and they do not have to pay a fortune for it. This is what Nathaniel really wanted to put his focus on. He wanted to make sure that people knew that they could eat healthy without spending a fortune.
There is definitely a great amount of a allure that comes with the need to buy food that is cheaper. Big families will all turn out for the dollar menus because they will assume that they cannot afford the healthy meals. What Nathaniel Ru did with Sweet Green is create healthy alternatives that were still within the same prices that people would pay for fast food.
People are pleased with what Nathaniel has been able to do when it comes to Sweet Green and the evolution of healthy food alternatives. He has really set the bar high for entrepreneurs that are looking to bring fast food establishments to metropolitan cities.
Follow Nathaniel Ru on twitter @nathanielru.